Company News, New Products

A Profitable Season from OPI

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By: TOM BRANNA

Editor

OPI offers salons a selection of products this holiday season to deliver exciting retail promotions, according to executives. Seasonal promotions for nails are presented in colorful pre-packed trays. They can be merchandised either separately or together. Starting this fall, OPI offers No Chips/No Kidding (12 units/tray); Get Your Claws On This! (nine units/tray); Fast Finish (nine units/tray); Twice the Envy (12 units/tray) or At Your Fingertips (six units/tray)....

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